The great apparel debate: Remain with Nike or nah?

There's a nifty little database here that shows the amount of gear and money each school is gearing. Oklahoma is currently going to be renegotiating its own deal within a year for implication in July 2018.

Why does it matter? Status and recruiting mostly.  I talked about in my All American/Recruiting previews: Under Armour Bowl is popular with the youths cause of the flashy gear, it's a rising brand.  Nike has some new flash with the "Jumpman" branding of Michigan and it seems that branding will continue elsewhere.

Having Jordan on a  football jersey is dumb: Recruits like it so that's all that matter.

Will OU move away from Nike? Probably not. Oklahoma has a great working relationship with Nike over the years. As far as "Jumpman" branding, I could see an official off-field apparel deal, but I highly doubt we'll see an on-field branding.